1How do you capture voice intents on Shopify?
Deploy a voice gateway (Alexa, Google Assistant, CarPlay) connected to Shopify’s Storefront API. An AI agent transcribes queries, matches them to product or support intents, and confirms before executing. This automation requires a natural language schema so the agent knows which collections, filters, or PDP answers to fetch.
Maintain a pronunciation glossary for tricky brand or product names so the agent maps voice input accurately.
2How can AI handle cart building through voice?
Use a cart agent that listens for add/remove commands, checks inventory, and reads back a summary for confirmation. It should apply loyalty balances or last-mile preferences automatically. Shopify Flow can trigger confirmations via SMS or email for shoppers who need visual receipts.
Limit cart changes per session to avoid malicious or accidental rapid-fire commands.
3What about personalized recommendations over voice?
Tie your personalization engine to voice responses. The agent references browsing history, zero-party data, and context (time of day, device) to recommend SKUs verbally. It can send a link to the buyer’s phone so they can inspect visuals before approving the purchase.
Provide an opt-out command (“show me options without personalization”) for privacy-conscious users.
4How do you secure payments in voice channels?
Integrate with Shopify Payments or PayPal Agentic OMNI using tokenized voice confirmations. Require multi-factor auth for high-value orders. The agent should never read full card numbers; it routes the shopper to a secure device (phone or watch) for final confirmation.
Log every voice payment attempt with anonymized transcripts for compliance reviews.
5How do you measure success?
Track voice session volume, conversion rate, average order value, and handoff rate to human support. Measure time saved for the shopper and reduction in support tickets. Compare cohorts who received voice recommendations versus those who used web-only flows.
Create a weekly dashboard that segments metrics by device (home speaker, car, mobile assistant).