Free Expert Playbooks

E-commerce & website playbooks

In-depth, actionable guides on building high-converting websites, implementing AI, optimizing platforms, and scaling your online business.

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Library

My top playbooks to grow your online business

Each playbook answers the most common questions, provides step-by-step guidance, and includes real-world examples.

Category

Level

Showing 119 of 119 playbooks
Agentic Commerce

Agentic commerce starter stack

Three-phase blueprint to capture shopper signals, brief AI agents, and orchestrate your first autonomous buying journey in under 30 days.

4 minIntermediate
Agentic Commerce

Agentic product discovery autopilot

Teach autonomous agents to reorder search, collections, and recommendations so shoppers hit the right SKU in two clicks.

4 minIntermediate
Agentic Commerce

Agentic conversion concierge

Deploy a checkout-side assistant that detects friction, offers contextual nudges, and routes hot shoppers to humans in minutes.

4 minIntermediate
Agentic Commerce

Agentic merchandising control room

Coordinate pricing, inventory, and bundle agents from a transparent dashboard that merchandisers can trust.

4 minIntermediate
Agentic Commerce

Agentic retention flywheel

Link onboarding, loyalty, and win-back agents so every subscriber milestone gets the perfect message automatically.

4 minIntermediate
Agentic Commerce

Agentic social selling pods

Launch creator campaigns in 48 hours with pods that brief influencers, ship assets, and sync performance back to your store.

4 minIntermediate
Agentic Commerce

Agentic marketplace expansion blueprint

Roll out localized Amazon, Etsy, or TikTok Shop listings with agents that handle translation, compliance, and inventory sync.

4 minIntermediate
Agentic Commerce

Agentic subscription optimizer

Monitor subscriber health, personalize renewals, and recover failed payments using lightweight revenue agents.

4 minIntermediate
Agentic Commerce

Agentic revenue ops cockpit

Centralize forecasting, attribution, and experiment tracking with AI copilots that brief GTM leaders every morning.

4 minIntermediate
Agentic Commerce

Agentic support-to-sales bridge

Let AI agents triage support tickets, surface buying signals, and create CRM opportunities before intent fades.

4 minIntermediate
SEO & Content

Best Shopify AI personalization tools 2025

Deploy Magic 2.0, Klaviyo AI, and zero-party capture to unlock 166% ARPU with predictive personalization.

6 minIntermediate
Voice Commerce

Shopify voice commerce strategies 2025

Capture $40B in voice sales with speakable schema, agentic voice flows, and zero-party prompts.

6 minIntermediate
AI & Automation

Shopify agentic AI apps 2025

Stand up MCP-ready agentic apps to automate merchandising, lifecycle, and support with guardrails.

6 minIntermediate
WooCommerce

WooCommerce AI CRO plugins 2025

Predictive testing and personalization plugins for WooCommerce to lift conversion by 30% safely.

6 minIntermediate
WooCommerce

WooCommerce zero-party data integration 2025

Capture and sync zero-party data to power compliant personalization and 40% revenue growth.

6 minIntermediate
WooCommerce

WooCommerce agentic automation tools 2025

Automate 60% of ops with agentic workflows, guardrails, and rollback-ready processes.

6 minIntermediate
Conversion Optimization

AI CRO techniques ecommerce 2025

Predictive tests, agentic nudges, and zero-party personalization to drive 35% CRO lifts.

6 minIntermediate
AI & Automation

Predictive personalization AI tools 2025

Select and deploy predictive AI tools to lift ARPU by 166% with strong guardrails.

6 minIntermediate
SEO & Content

SGE optimization ecommerce 2025

Conversational content, schema, and clean feeds to recover traffic from AI overviews.

6 minIntermediate
Sustainability

Sustainable AI ecommerce strategies 2025

Cut emissions 40% with efficient models, edge inference, and transparent reporting.

6 minIntermediate
SEO & Content

AI search optimization best practices 2026

Win AI overviews in 2026 with quotable answers, structured pages, conversational + local keywords, and cited stats.

10 minIntermediate
Agentic Commerce

WooCommerce ACP agentic commerce playbook

Blueprint to connect WooCommerce with ACP + MCP, publish clean feeds, enforce guardrails, and launch AI-driven discovery and instant checkout safely.

7 minIntermediate
E-Commerce

How to build a high-converting e-commerce website

Complete guide to building an e-commerce store that converts visitors into customers. Learn platform selection, design principles, checkout optimization, and conversion tactics.

12 minBeginner
AI & Automation

How to integrate AI chatbots that actually convert

Step-by-step guide to implementing AI chatbots that engage visitors, answer questions instantly, and drive conversions. Includes tool recommendations and best practices.

10 minIntermediate
Platform-Specific

How to optimize Shopify for maximum conversions

Advanced strategies for optimizing your Shopify store. Cover speed optimization, checkout customization, abandoned cart recovery, and conversion rate tactics.

15 minAdvanced
E-Commerce

How to migrate your e-commerce store without losing SEO

Complete migration playbook covering platform transitions, 301 redirects, URL structure preservation, and SEO recovery strategies. Avoid traffic drops.

14 minAdvanced
AI & Automation

How to implement AI-powered product recommendations

Guide to implementing intelligent product recommendation engines that increase average order value. Includes algorithms, tools, and implementation strategies.

11 minIntermediate
Conversion Optimization

How to create landing pages that convert at 15%+

Proven framework for building landing pages that convert. Learn copywriting, design principles, A/B testing strategies, and psychological triggers.

13 minBeginner
Conversion Optimization

How to reduce cart abandonment by 50%

Data-driven strategies to recover lost sales. Covers checkout optimization, trust signals, abandoned cart emails, exit-intent popups, and payment friction reduction.

10 minIntermediate
E-Commerce

How to build a subscription e-commerce business

Complete guide to launching and scaling a subscription-based e-commerce business. Includes pricing models, retention strategies, and platform recommendations.

16 minAdvanced
Platform-Specific

How to optimize WooCommerce performance

Technical guide to making WooCommerce stores lightning-fast. Covers hosting, caching, database optimization, image compression, and plugin management.

12 minAdvanced
Marketing

How to set up Google Ads landing pages that convert

Strategic guide to creating Google Ads landing pages with high Quality Scores and conversion rates. Covers message match, ad scent, and optimization tactics.

11 minIntermediate
E-Commerce

How to scale your e-commerce store to 7 figures

Advanced strategies for scaling e-commerce businesses. Learn growth tactics, automation, team building, inventory management, and marketing expansion to reach 7-figure revenue.

15 minAdvanced
E-Commerce

How to launch a successful dropshipping business

Complete guide to starting a profitable dropshipping business. Learn supplier selection, product research, platform setup, marketing strategies, and profit optimization.

13 minBeginner
E-Commerce

How to expand your e-commerce store internationally

Step-by-step guide to international expansion. Learn multi-currency setup, international shipping, localization, tax compliance, and global payment processing.

14 minIntermediate
Conversion Optimization

How to optimize your store for mobile commerce

Mobile-first strategies for e-commerce success. Learn mobile UX design, thumb-friendly navigation, mobile checkout optimization, and performance improvements.

12 minIntermediate
Marketing

How to sell on Instagram and TikTok Shop

Social commerce strategies for modern selling. Learn platform setup, shoppable posts, creator partnerships, live shopping, and social advertising tactics.

11 minBeginner to Intermediate
Marketing

How to build an email marketing funnel that converts

Create high-converting email funnels for e-commerce. Learn welcome series, segmentation strategies, abandoned cart recovery, and post-purchase campaigns.

13 minIntermediate
Marketing

How to monetize with Mavely affiliate marketing

Step-by-step affiliate marketing how to playbook covering Mavely setup, offer selection, CTA systems, analytics, and 30-60-90 scaling plans for 2026.

7 minIntermediate
Agentic Commerce

Agentic commerce guide for Shopify

Question-led guide for Shopify teams on mapping signals, launching pilot agents, enforcing guardrails, and reporting ROI for agentic commerce.

5 minIntermediate
Payments & AI

PayPal agentic OMNI + OpenAI integration

Explains PayPal’s new agentic OMNI release, how OpenAI copilots power omni-channel payments, activation steps, and compliance guardrails.

5 minIntermediate
Marketing

Triple Whale Moby AI for automated ads

Shows how Triple Whale’s Moby AI automates bids, budgets, and creative toggles for Shopify brands while keeping human guardrails.

5 minIntermediate
Conversion Optimization

5 agentic AI hacks for Shopify CRO

Five deployable workflows—bundles, testing, support handoffs, pricing, and post-purchase agents—that lift Shopify conversion rate.

5 minIntermediate
Payments & AI

Google agentic checkout in AI Mode

Breaks down Google’s AI Mode checkout launch, setup steps, signal requirements, compliance rules, and KPI tracking.

5 minIntermediate
Case Studies

+35% CRO via autonomous AI shopping

Case study detailing how three agents delivered a 35% CRO lift, including signal maps, guardrails, and reporting templates.

5 minIntermediate
Agentic Commerce

Top 10 agentic commerce tools to evaluate

Question-first overview of ten agentic commerce tools covering personalization, paid media, payments, signal routing, and observability.

5 minIntermediate
Conversion Optimization

AI agent CRO on high-traffic PDPs

Blueprint for letting AI agents run A/B personalized upsells on your busiest PDPs with clear signal maps and guardrails.

5 minIntermediate
SEO & Content

Semrush AI Visibility Toolkit (20% uplift)

Explains Semrush’s AI Visibility Toolkit beta launch, why it unlocked 20% more traffic, and how to activate the AI-powered sprints.

5 minIntermediate
SEO & Content

Agentic commerce guide blog for Semrush AI

How to craft an agentic commerce blog that Semrush AI features highlight inside briefs, audits, and SGE responses.

5 minIntermediate
Personalization

Best Shopify Magic AI apps for personalization 2026

Ten Shopify Magic-powered apps that deliver personalization wins in 2026, explained with practical deployment questions.

5 minIntermediate
Voice Commerce

Shopify AI automations for voice commerce 2026

Covers five AI automations that let shoppers browse, build carts, and pay via voice assistants while staying secure.

5 minIntermediate
Voice Commerce

WooCommerce Plugins for Voice Commerce 2026

Blueprint for selecting voice ai WooCommerce plugins, Alexa and Google Assistant bridges, and predictive voice recs that tap the $40B voice market.

7 minIntermediate
Data Strategy

Shopify zero-party data strategies with AI 2026

Shows how to capture, activate, and govern zero-party data with AI so personalization stays compliant and effective.

5 minIntermediate
Conversion Optimization

Best WooCommerce AI chatbots for CRO 2026

Compares five WooCommerce-friendly chatbots that turn support conversations into conversions with AI assistance.

5 minIntermediate
Personalization

WooCommerce agentic AI for predictive personalization 2026

Explains how to launch predictive personalization agents on WooCommerce with clean data, guardrails, and ROI dashboards.

5 minIntermediate
Sustainability

WooCommerce AI automation for sustainable ecommerce 2026

Five AI automations that cut emissions, promote circular programs, and keep shoppers informed about sustainable choices.

5 minIntermediate
Conversion Optimization

AI CRO best practices for ecommerce 2026

Summarizes the foundational practices for scaling AI-driven CRO—from data prep to experimentation, guardrails, and reporting.

5 minIntermediate
Conversion Optimization

AI e-commerce conversion optimization 2026

Six-part 2026 CRO system that blends predictive signals, zero-party data, agentic experimentation, and guardrails to lift revenue safely.

7 minIntermediate
AI & Automation

AI Best Practices for E-Commerce in 2026

Definitive 2026 playbook covering agentic commerce, predictive personalization, ethical AI, and voice-first journeys with live demand data.

6 minIntermediate
WooCommerce

How to install WooCommerce on WordPress (2026)

Fast, safe 2026 install path with SSL, payments, shipping, speed, and QA steps to launch WooCommerce on WordPress.

5 minBeginner
WooCommerce

How to find the best AI WooCommerce plugins

5-minute 2026 framework to shortlist, test, and launch AI plugins for WooCommerce without hurting speed or safety.

5 minIntermediate
Technical

How to optimize WordPress for speed (2026)

Concise 2026 checklist to improve TTFB, LCP, CLS, and INP on WordPress with caching, images, and rollbacks.

5 minIntermediate
WooCommerce

How to create an e-commerce site with WordPress (2026)

5-minute plan to build and launch a WordPress + WooCommerce store with speed, security, and CRO basics.

5 minBeginner
Technical

How to edit WordPress templates

Safe 2026 workflow to edit templates using child themes, block templates, hooks, staging, and rollback.

5 minIntermediate
Privacy

How to De-Google Your Life (2026)

A practical, everyday-user roadmap to replace Google with privacy-first tools—updated for 2026 with tested alternatives and FAQs.

8 minIntermediate
Shopify

Best AI description generators for Shopify 2026

Top AI tools to craft high-converting Shopify descriptions in 2026, with guardrails, metrics, and launch checklists.

7 minIntermediate
Shopify

Implement Shopify Magic AI for personalization 2025

Step-by-step guide to deploy Shopify Magic for hyper-personalized shopping journeys and loyalty lift.

7 minIntermediate
Agentic Commerce

Top Shopify AI apps for agentic commerce 2026

Curated agentic AI apps for discovery, pricing, retention, and support on Shopify with guardrails and pilots.

8 minIntermediate
WooCommerce

AI tools for predictive inventory WooCommerce 2026

Best AI forecasting tools and steps to cut WooCommerce stockouts by 50 percent with data hygiene and guardrails.

7 minIntermediate
AI & Automation

AI shopping agents for e-commerce automation 2026

Deploy AI shopping agents with clear guardrails to gain 70 percent efficiency across discovery, cart, and support.

8 minIntermediate
WordPress Basics

How to back up your WordPress site (2026)

Beginner backup plan: plugin setup, offsite storage, scheduling, and tested restores.

7 minBeginner
WordPress Basics

How to install and update a WordPress theme safely

Use staging, child themes, and rollback plans to switch or update themes without breaking your site.

6 minBeginner
WordPress Basics

How to speed up WordPress in 20 minutes

Caching, image compression, lazy-load, plugin cleanup, CDN, and quick checks for faster pages.

6 minBeginner
WordPress Basics

How to fix common WordPress errors

Simple fixes for 404s, white screens, 500 errors, and layout issues—plus logs and restore tips.

7 minBeginner
WordPress Basics

How to secure WordPress in one hour

Quick hardening guide: updates, MFA, firewall, backups, and brute-force protection in one hour.

7 minBeginner
Conversion Optimization

Agentic AI automation for ecommerce CRO 2026

Outlines which CRO workflows to automate, how to structure charters, and how to govern agentic optimizations.

5 minIntermediate
AI & Automation

SGE-optimized queries for AI CRO 2026

Teaches you how to craft question-based content that surfaces inside Google’s Search Generative Experience for CRO topics.

5 minIntermediate
Marketing

Mavely answer engine optimization framework

Design question-first AEO hubs that capture AI answers, voice searches, and send visitors straight into your Mavely offers with structured CTAs.

6 minIntermediate
Conversion Optimization

How to increase customer lifetime value by 3x

Proven strategies to maximize customer value. Learn loyalty programs, retention tactics, upselling techniques, referral systems, and community building.

14 minIntermediate
Marketing

How to use influencer marketing to drive sales

Complete influencer marketing playbook. Learn finding influencers, outreach strategies, contract negotiation, campaign tracking, and ROI measurement.

12 minBeginner to Intermediate
Technical

How to improve your e-commerce site speed by 50%

Technical guide to dramatically faster stores. Learn image optimization, CDN setup, code minification, lazy loading, and Core Web Vitals improvement.

15 minIntermediate to Advanced
Technical

How to set up analytics to track every sale

Comprehensive analytics implementation guide. Learn GA4 setup, conversion tracking, attribution models, custom dashboards, and pixel implementation.

13 minIntermediate
Technical

How to secure your WordPress site from hackers

Complete security hardening guide for WordPress sites. Covers security plugins, SSL setup, firewall configuration, user permissions, regular updates, and backup strategies.

12 minIntermediate
Technical

How to optimize WordPress database for speed

Technical guide to database optimization for WordPress. Learn database cleanup, query optimization, indexing strategies, and database caching to improve site performance.

11 minAdvanced
Technical

How to migrate WordPress site without downtime

Step-by-step guide to migrating WordPress sites seamlessly. Covers staging environments, database migration, URL updates, DNS management, and zero-downtime strategies.

14 minAdvanced
Conversion Optimization

How to optimize WooCommerce for conversions

WooCommerce-specific conversion optimization strategies. Learn checkout optimization, product page enhancements, trust signals, and conversion-focused plugin recommendations.

13 minIntermediate
Technical

How to manage WordPress plugins effectively

Guide to plugin management for WordPress sites. Learn plugin selection, conflict resolution, performance impact assessment, and best practices for maintaining a healthy plugin ecosystem.

10 minBeginner to Intermediate
Technical

How to set up WordPress multisite network

Complete guide to setting up and managing WordPress multisite networks. Covers installation, domain mapping, user management, plugin compatibility, and network administration.

15 minAdvanced
WooCommerce

WooCommerce Tutorial for Beginners – Step by Step (2025)

Beginner walkthrough covering installation, product setup, payments, shipping zones, and Elementor basics tailored to 2025 updates.

5 minBeginner
WooCommerce

WooCommerce Tutorial 2025 – Build eCommerce Website on WordPress

Full store setup from hosting to launch: themes, essential plugins, SEO foundations, and launch-day QA for 2025.

5 minBeginner
WooCommerce

The Complete WooCommerce Tutorial for Beginners (2025)

Question-led guide on core settings, product types, checkout optimization, Stripe integration, and essential plugins.

5 minBeginner
WooCommerce

NEW WooCommerce Tutorial for Beginners 2025

Advanced beginner tactics covering variable products, coupons, mobile optimization, and automation workflows.

5 minBeginner
WooCommerce

WooCommerce Tutorial: Build Your eCommerce Store (2025)

Design-first playbook on theme selection, Elementor layouts, media optimization, and 2025 performance features.

5 minIntermediate
WooCommerce

Complete WooCommerce Tutorial for Beginners – Step by Step (2025)

End-to-end coverage of taxes, analytics, operations, and scaling tactics for small WooCommerce teams.

5 minIntermediate
WooCommerce

Complete WooCommerce Tutorial 2025 [eCommerce Tutorial]

Plugin-forward blueprint for inventory control, email marketing, automation, and performance monitoring.

5 minIntermediate
WooCommerce

WordPress & WooCommerce Course: Complete Guide to E-Commerce

Certification-style outline from WordPress fundamentals to advanced WooCommerce subscriptions, security, and capstone projects.

5 minIntermediate
WooCommerce

Build a WooCommerce Store with Elementor (2025 Edition)

Elementor-focused customization guide for product pages, archives, checkout flows, and performance safeguards.

5 minIntermediate
WooCommerce

WooCommerce Tutorial: Step-by-Step Guide (2025)

Maintenance-first tutorial on product imports, customer segmentation, reporting, and weekly health routines.

5 minIntermediate
WooCommerce

Advanced WooCommerce Hooks and Filters (2025 Edition)

Customize carts and checkout using action/filter strategy, priority management, conditional logic, and Query Monitor debugging.

5 minAdvanced
WooCommerce

Speed Up WooCommerce: 12 Optimization Tips (2025)

Caching, compression, database cleanup, and monitoring workflows that keep WooCommerce under two seconds.

5 minIntermediate
WooCommerce

Mastering WooCommerce Checkout Customization (2025)

Blend plugins, hooks, one-page layouts, recovery flows, and experimentation to lift checkout conversions by up to thirty percent.

5 minIntermediate
WooCommerce

WooCommerce Plugin Management: Advanced Guide 2025

Audit, stage, optimize, and custom-build WooCommerce plugins without downtime or bloat.

5 minAdvanced
WooCommerce

WooCommerce SEO Optimization Strategies for 2025

Structured data, RankMath setup, keyword frameworks, and AI metadata workflows to dominate organic rankings.

5 minIntermediate
WooCommerce

Secure Your WooCommerce Store: Advanced 2025 Guide

Layered defenses with MFA, firewalls, payment hardening, sanitization, and GDPR-ready processes.

5 minAdvanced
WooCommerce

Mobile Optimization for WooCommerce (2025)

Responsive design deep dive featuring AMP, touch navigation, Google testing, and Core Web Vitals compliance.

5 minIntermediate
WooCommerce

WooCommerce Database Optimization: Maintenance & Scaling

WP-CLI cleaning, indexing, query tuning, backup routines, and monitoring dashboards for healthy databases.

5 minAdvanced
WooCommerce

Advanced Payment Gateway Integrations for WooCommerce (2025)

Stripe Connect, PayPal Advanced, multi-currency, fraud APIs, and resilient subscription billing in one blueprint.

5 minAdvanced
WooCommerce

Custom Product Options & Add-Ons in WooCommerce (2025)

Build conditional fields, dynamic pricing, bundle logic, validation, and Elementor styling for personalized PDPs.

5 minAdvanced
WooCommerce

WooCommerce Upsells Mastery: One-Click Offers (2025)

Engineer thank-you page upsells, dynamic pricing, testing cadences, and personalization to lift AOV 20–50%.

5 minAdvanced
WooCommerce

Advanced Cross-Sell Strategies: Bundles (2025)

Create frequently-bought-together bundles with conditional logic, AJAX adds, and analytics visibility.

5 minIntermediate
WooCommerce

Optimizing Add-to-Cart Flows: Popups & Triggers (2025)

Deploy exit intent and add-to-cart popups with smart triggers, urgency, and testing for 15–30% cart lift.

5 minIntermediate
WooCommerce

Cart Abandonment Recovery Automations (2025)

Build Omnisend/Klaviyo flows, on-site reminders, segmentation, and ROI tracking to recover 10–25% of lost carts.

5 minIntermediate
WooCommerce

Personalized Recommendations: AI Upsells (2025)

Leverage AI engines, rule-based guardrails, testing, and GDPR compliance to double repeat-order AOV.

5 minAdvanced
WooCommerce

WooCommerce Loyalty & Rewards Automation (2025)

Launch point programs, tiers, referrals, and analytics loops that retain high-value shoppers.

5 minIntermediate
WooCommerce

WooCommerce Subscription Upsell Funnels (2025)

Convert one-time buyers into subscribers with toggles, incentives, onboarding, and churn-saving automations.

5 minAdvanced
WooCommerce

WooCommerce Social Proof Automation (2025)

Automate reviews, UGC, live purchase notifications, and compliance-friendly trust signals.

5 minIntermediate
WooCommerce

WooCommerce Dynamic Pricing Experiments (2025)

Run structured pricing tests, geo offers, and reporting workflows that balance conversion with profit.

5 minAdvanced
WooCommerce

WooCommerce Post-Purchase Automation & Retention (2025)

Automate thank-you journeys, onboarding, support routing, and repeat triggers to extend lifetime value.

5 minIntermediate
Career & Remote Work

How to land a remote job as a digital professional

Complete guide to finding and securing remote work opportunities in digital fields. Learn where to find remote jobs, how to stand out, portfolio optimization, and interview strategies for remote positions.

14 minBeginner

Why these playbooks exist

100%
Free & Actionable

No email gates, no paywalls. Just valuable knowledge you can implement today.

Real
Experience-Based

Every strategy comes from building real projects for real clients with real results.

AEO
Answer-Optimized

Each playbook answers 7-10 specific questions for AI search engines and voice search.

Learn by doing, or let me do it for you

These playbooks are designed to teach you everything you need to know. Some businesses prefer to implement themselves. Others realize the complexity and prefer to work with an expert. Both approaches are valid.

If you want expert implementation, conversion optimization, and technical execution without the learning curve, that is what I specialize in.

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Let's build something amazing

Ready to turn your vision into reality?

From AI-powered websites to conversion-optimized funnels, let's discuss your project and create something extraordinary together.

What I can do for you:

SEO Optimization

Boost your search rankings and drive organic traffic

Website Development

Fast, responsive websites that convert visitors

AI Agent Development

Custom AI solutions that automate your workflow

Conversion Optimization

Turn more visitors into customers with data-driven changes

E-commerce Solutions

Build online stores that sell more and convert better

Performance Optimization

Speed up your site and improve user experience

Let's build something amazing.

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