1When should you enable Magic-powered personalized search?
Shopify Magic Personalized Search: If your catalog exceeds 200 SKUs and bounce rates stay high, the Magic search upgrade reorders results per shopper intent. It reads browsing history, pins trending SKUs, and surfaces FAQ answers inside autocomplete.
Set tracking (UTMs or events) for each app so you can prove its ROI.
2How does the Magic Bundler boost AOV?
Shopify Magic Bundler: It generates bundles based on cart composition, inventory, and margin rules. You set guardrails (max discount, excluded SKUs) and Magic auto-tests bundles on PDPs, cart, and post-purchase pages.
Set tracking (UTMs or events) for each app so you can prove its ROI.
3Why use Magic Audience Builder before campaigns?
Magic Audience Builder: It segments visitors in real time using zero and first-party data. Sync audiences to email, SMS, or ads so each campaign references the same personalization logic.
Set tracking (UTMs or events) for each app so you can prove its ROI.
4How do quizzes feed personalization?
Magic Quiz + Flow Connector: Use Magic Quizzes to capture preferences and automatically pass results to Shopify Flow. Flow triggers PDP modules, upsells, or support scripts tailored to quiz outcomes.
Set tracking (UTMs or events) for each app so you can prove its ROI.
5How does support personalization improve CRO?
Magic Support Copilot: The copilot summarizes ticket context, suggests responses, and can prefill carts with personalized offers. It reduces response time and ensures upsells match shopper needs.
Set tracking (UTMs or events) for each app so you can prove its ROI.
6When do you let Magic draft personalized emails?
Magic Email Composer: For weekly campaigns or flows that need variant copy. Magic uses product data and behavioral triggers to propose subject lines, hero copy, and CTA variants. Human review stays in place.
Set tracking (UTMs or events) for each app so you can prove its ROI.
7What is Magic PDP Narrative?
Magic PDP Narrative: It generates dynamic story blocks (use cases, comparison tables) based on visitor segment. Ideal for high-consideration SKUs where one-size PDP copy fails.
Set tracking (UTMs or events) for each app so you can prove its ROI.
8How does localization boost personalization?
Magic Localization Assistant: The assistant translates PDPs and onsite flows while staying aligned with brand tone. It also adapts sizing charts and currency formats automatically.
Set tracking (UTMs or events) for each app so you can prove its ROI.
9What does the loyalty recommender do?
Magic Loyalty Recommender: It suggests point redemptions or tier upgrades relevant to the shopper’s cart, nudging them to convert without blanket discounts.
Set tracking (UTMs or events) for each app so you can prove its ROI.
10Why care about Magic Edge?
Magic Edge (Beta): Edge injects personalization logic at CDN level, reducing latency for global shoppers. Beta users see faster variant swapping and higher mobile conversion.
Set tracking (UTMs or events) for each app so you can prove its ROI.