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Mobile optimization for WooCommerce: responsive design deep dive (2025)

Build touch-native journeys with AMP, navigation tweaks, testing rituals, and Core Web Vitals performance tuning.

1
Should WooCommerce use AMP in 2025?

Use AMP selectively for high-traffic product and blog pages via AMP for WP or custom templates. Keep canonical links pointing to primary URLs and sync schema data. Measure conversions; if AMP hurts UX (limited scripts), rely on standard responsive pages but keep surfaces lightweight.

Use Signed Exchanges (SXG) with AMP to pre-load content in Google surfaces for instant mobile delivery.

2
How do you design touch-friendly navigation?

Adopt thumb-friendly menus (bottom nav or floating buttons), ensure tap targets are at least 44px, and keep sticky cart buttons accessible. Use slide-out filters with large toggles. Test gesture interactions on iOS and Android to avoid scroll hijacking.

Audit the first 600px viewport to ensure the add-to-cart button and price are visible without scrolling.

3
What testing workflow validates mobile readiness?

Run Google’s Mobile-Friendly Test, Lighthouse mobile audits, and BrowserStack device sessions. Record videos of checkout on LTE connections. Pair with analytics segments for mobile-only users to spot unique drop-offs.

Set up Looker Studio dashboards filtered by device to catch conversion dips early.

4
How do you optimize media loading on mobile?

Enable lazy loading, use responsive image srcsets, and defer third-party scripts until interaction. Serve smaller hero images for <768px, preload above-the-fold fonts, and compress carousels by limiting thumbnails. Replace GIFs with lightweight Lottie animations.

Use Priority Hints (`fetchpriority`) to ensure key product images load before reviews or recommendations.

5
How do you stay compliant with Core Web Vitals?

Monitor LCP, INP, and CLS in Search Console’s mobile report. Improve LCP by preloading hero images, optimize server response with CDN edge caching, and cap CLS by reserving space for banners. For INP, limit heavy JS on mobile and break long tasks.

Adopt server-side rendering for critical sections or move to headless + static frontends if Core Web Vitals stagnate.

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